Professional Certificate Programme In Strategic Sales Management And New Age Marketing
IIM Kozhikode
Programme Overview
The Key Highlights of the programme are
- The programme is designed to up-skill experienced professionals, and develop them into stronger sales people.
- The programme will help participants become better sales managers with the help of modern-day techniques and case studies.
- The programme evaluation will involve quizzes, assignments and projects.
Aspire to become a stronger, modernized and adaptive professional in sales domain, standing out with your IIM Kozhikode certification in Strategic Sales Management and New Age Marketing.
Programme Highlights
Certificate of completion - IIM Kozhikode
IIM Kozhikode - Executive Alumni Status
Using Data Analysis and AI/ML Techniques in the world of sales
2-Day In-campus Immersion
Real-life case studies and simulation-based pedagogy
Hands-on Sales Management Projects
Admission Criteria
Eligibility & Selection
- Qualifications– Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized University (UGC/AICTE/DEC/AIU/State Government) in any discipline.
- Experience– Minimum of 04 years overall experience in Marketing & Sales function or at least 05 years of work experience in business enterprises in a managerial position.
Assessment & Evaluation
- The evaluation methodology is the discretion of the faculty
- The methodology includes quizzes, assignments and projects
- The programme may require participants to work on individual or group assignments and/or projects. The main objective of such assignments/projects will be to help the participants apply conceptual learning in the programme to actual organizational decisions scenarios
- The participants will have to secure the minimum pass marks in the respective evaluation components
Syllabus Breakdown
Project Presentation and Summary
Note : This is an indicative list of course topics and is subject to change as per IIM Kozhikode’s discretion.
About IIM Kozhikode
Started in 1997 with its Post Graduate Programme (PGP), the Indian Institute of Management Kozhikode (IIMK) is on a high growth trajectory today, offering the widest range of academic programs in the field of management education. These include Fellow Programme in Management, Executive PG Programmes, Management Development Programmes and Faculty Development Programs. IIMK set up a Satellite campus at Infopark, Kochi, in 2013 dedicated to Executive Education. IIMK also has the unique distinction of launching a PhD (Practice Track) programme for working professionals besides bringing in new dynamic courses like the one-year Post Graduate Programme in Business Leadership (2019) MBA in Finance and MBA in Liberal Studies & Management (2020). The institute is also home to IIMK LIVE a first-of-its-kind startup incubation programme and the Indian Business Museum.
IIMK is ranked 3rd as per NIRF India Rankings 2023: Management. The institute also features regularly among top global institutes for its flagship MBA (PGP) and EMBA programme (EPGP) in QS World University Rankings. The Institute has leapfrogged 100 spots to be placed in the Top 251-300 Institutes in Business & Management Studies globally, as per the QS World University Rankings by Subject 2023. It is also Ranked No.2 in CFIs (non-Technical) category in the Atal Innovation Rankings (ARIIA 2021) rankings released recently by Ministry of Education, Govt. of India, and has the distinction of being the only IIM in the coveted innovation rankings. IIM Kozhikode is globally accredited by EQUIS (EFMD) and AMBA (UK).
IIM Kozhikode also made its debut in the prestigious Financial Times Rankings (FT Rankings 2023) at 72nd position among the top-75 Open-enrolment executive program providers globally, catapulting the 27-year young IIM to an exclusive list of foremost providers of executive education in the world. IIM Kozhikode has successfully delivered close to 1300 MDP programmes for the past two decades, training more than 41000 participants from 150+ organisations – which also includes several Fortune 500 companies – in the process.
2nd
Amongst IIMs
& Public B Schools
The Week-Hansa Research Best B
School’s Survey 2022
3rd
Overall category
The Week-Hansa Research Best B-School’s
Survey 2022
5th
Top B-School in India (Source: NIRF 2022)
2nd
IIM Kozhikode sole IIM
to Feature in ARIIA 2021
12th Rank
Amongst IIMs
& Public B Schools
The Week-Hansa Research Best
B School’s Survey
2022
3rd Rank
Overall category
The Week-Hansa
Research Best B Schools
Survey 2022
3rd Rank
Top B-School in India
NIRF India Rankings
(2023: Management)
4th Rank
Financial Times
Open Enrollment
Rankings (India) 2023
Know The Facilitators
Note: The above given is an indicative list of programme faculty members and is subject to change as per IIM Kozhikode’s discretion.
Programme Certification
- Participants who successfully meet the evaluation criteria and satisfy the requisite attendance criteria will be awarded a ‘Certification of Completion’
- Participants who are unable to clear the evaluation criteria but have requisite attendance will be awarded a ‘Participation Certificate’
- A minimum of 75% attendance is a prerequisite for the successful completion of the programme.
Executive Alumni Status
On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode executive Alumni status. These participants will subsequently receive the alumni registration details from IIM Kozhikode
Note: The executive alumni benefits are subject to the discretion of IIM Kozhikode
Empower New Age Challenges In Sales Management
Push your sales career and reach new levels by driving impact at scale with AI/ML technologies.
Learner’s Speak
Programme Structure
3 days from the date of offer release
15th September 2024
15th December 2024
15th February, 2025
- Any change in any of the applicable taxes during the tenure of the programme, to be borne by the participants
- Application fee is not included in the Installment pattern
Career Transitions
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The Jaro Advantage
Jaro Expedite - Career Booster
Profile Building
Rigorously building the candidate’s profiles and resume scrutinizing their LinkedIn profiles. Jaro Education enables personalised feedback to boost overall virtual presence.
Resume Review
Moving forward with carefully curated resume reviews that ensures you are interview-ready for the workplace of tomorrow.
Placement Assistance
Get career assistance as per the profile and preferences. On average, get 5-6 job recommendations to enhance quality employment opportunities.
Career Enhancement Sessions
Bridging connectivity to link the best talent with organizations through eminent sessions from top-class industry speakers.
Profile Building
Rigorously building the candidate’s profiles and resume scrutinizing their LinkedIn profiles. Jaro Education enables personalised feedback to boost overall virtual presence.
Resume Review
Moving forward with carefully curated resume reviews that ensures you are interview-ready for the workplace of tomorrow.
Career Enhancement Sessions
Bridging connectivity to link the best talent with organizations through eminent sessions from top-class industry speakers.
Build 21st-Century Skill set to Gain Career Edge in the VUCA World
You’ll learn
- Transforms you as a better sales person and an excellent sales leader
- Acquire key understanding of New Age Marketing tools and techniques
- Gain holistic capability to resolve various sales-related problems
- Exposure to scalable strategic sales management techniques
