Post Graduate Certificate Programme in
Digital Strategy and Marketing Analytics
- IIM Nagpur
Programme Overview
The current era of unprecedented environmental dynamism of the hyper-connected world drives transformational change. These ramifications of hyper connectivity are causing power shifts in the global business landscape, making it necessary for emerging managers to develop their capabilities and manage uncertainties in the organization. Learn from the top-ranked institute, IIM Nagpur 9-months PG Certificate Programme in Digital Strategy and Marketing Analytics, curated for working executives aspiring to develop their digital strategy and marketing analytics skills. The Programme helps them transform into passionate advocates and leaders who stimulate innovation in leading-edge organizations. This interdisciplinary programme equips working executives with contemporary strategic marketing competencies and thought. It aims to develop competencies among managers by enhancing their existing industry know-how; making them future-ready. This programme adopts multiple pedagogical methods. This course will aim at developing such competencies among managers, by building on their existing industry know-how, in making them future ready for the industries of today and tomorrow.
Programme Highlights
PG Certificate and Alumni Status
9 Months of Blended Learning
Digital Markstrat Simulation
Learn from IIM Nagpur Faculty & Industry Experts
Case Study Based Learning
Chamber Consultation Session
3 Days Campus Immersion
This programme is for working professionals or middle-level managers desiring to improve their analytical thinking, innovative capability and decision-making skills through business analytics.
Eligibility & Selection
- The candidate must hold a graduation degree, with a minimum of 50% marks or equivalent from a recognized university (national or international)
- Minimum 3 years of work experience
Syllabus Breakdown
Programming Languages and Tools Covered
About IIM Nagpur
analytical approach, which helps them excel in diverse spheres – be it management, business, policy making, and public administration, to name a few.
IIM Nagpur’s aim is to address the needs of a modern India; connecting aspirations and realities to attain benchmarks that are respected internationally. Our motto, सत्यं च स्वाध्यायप्रवचने च, that is, an inspired journey towards truth through individual reflection and collective discourse, propels our quest to bridge the gap between abstract knowledge and practice.
IIM Nagpur seeks to distinguish itself as an institution that promotes constant industry engagement of a ‘problem-solving’ nature. Executive Education, therefore, is an important thrust area for the Institute. With an array of programmes designed by a faculty body with a stellar record of research, teaching, and industry engagement, the Executive Education programme at IIM Nagpur equips managers and executives with the capabilities to perform effectively in their current roles, and take up greater challenges through various stages of their careers.
47th
FT Executive Education Rankings Business Standard 2022
1st
NIRF – Management Category 2022
1st
Outlook
NIRF – Management Category 2022
2nd
Business Today
Know The Facilitators
Programme Certification
Participant Profiles
Learner’s Speak
Programme Structure
(excluding application fee)
- Fees mentioned above are exclusive of GST. *GST will be charged extra on these components, as applicable from time to time
- Any extra payment due to any change in any of the applicable taxes during the tenure of the programme will have to be borne by the students
- Lodging during campus visit is provided by IIM Nagpur, The travel expenses to and from the Campus has to be borne by the participant
Career Transitions
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The Jaro Advantage
Jaro Expedite - Career Booster
Profile Building
Rigorously building the candidate’s profiles and resume scrutinizing their LinkedIn profiles. Jaro Education enables personalised feedback to boost overall virtual presence.
Resume Review
Moving forward with carefully curated resume reviews that ensures you are interview-ready for the workplace of tomorrow.
Career Enhancement Sessions
Bridging connectivity to link the best talent with organizations through eminent sessions from top-class industry speakers.
Note: IIM Nagpur or Jaro Education do not guarantee or promise you a job or advancement in your existing position. Career Services is simply provided as a service to help you manage your career in a proactive manner. Jaro Education provides the Career Services described here. IIM Nagpur is not involved in any way with the Career Services described above and offer no commitments.
Build 21st-Century Skill set to Gain Career Edge in the VUCA World
You’ll learn
- Equip with contemporary strategic marketing competencies
- Exposure to multiple pedagogical methods; learn with case-based discussions, hands-on simulation, workshops, etc.
- Hands-on Digital Marketing Strategy Simulation: Digital MarkStrat
- Master essential digital Marketing Analytics Tools & Techniques
- Get in-depth digital marketing insights
