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Programme Overview
The Imperial Digital Transformation Strategy programme is one of the offerings in the Imperial Virtual Programme portfolio, characterised by live interactive sessions with faculty. This nine-week live virtual programme is designed to help you plan and build a digital transformation strategy that can be taken away and implemented.
Drawing on insights from Imperial College Business School faculty, industry leaders, case studies and your peers, you will develop a robust understanding of digital cultures, foundations and frameworks to craft your own transformational strategy.
Help ensure your digital transformation initiatives succeed by gaining the skills to develop and implement a sound digital transformation strategy within your organisation.
Programme Highlights

Real-time learning via Live Interactive Sessions

Learn from Imperial faculty and industry leaders

Intensive approach that fits into your busy schedule

Engaging, cutting-edge learning platform with mobile access

Recorded live sessions
Learning Outcomes
- Gain a key insight into Digital Transformation
- Build a solid understanding of the key challenges that can help and hinder a successful Digital Transformation strategy
- Develop a Digital Transformation strategy that can be taken away and implemented
- Stress-test your strategy with industry experts and a network of experienced peers
Programme Details
£2,450 |
9 weeks (excluding orientation)
5-7 hours per week
Programme Start Date: 26th January 2022
Live Virtual
Certification
Upon completion of the programme, participants will be awarded a verified Digital Certificate by Imperial College Business School Executive Education.
Note: As a live executive education programme, participant attendance and contribution is key to the learning experience and value of the programme. As such, participants are required to attend (or watch recordings of) 80% of the live sessions to receive their Certificate.
Programme Modules
Week 1 |
|
Digital Transformation in Perspective |
|
Plotting Your Digital Journey |
|
Week 2 |
|
The Digital Transformation Framework |
|
Framework: Foundations |
|
Week 3 |
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Change and Culture and The Role Data Artistry Can Play to Drive Change |
|
Design Thinking: Building your Digital Strategy - Discover Phase |
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Week 4 |
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Design Thinking: Building your Digital Strategy - Define Phase |
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No Formal Session Time set aside for project groups to meet |
|
Week 5 |
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Design Thinking: Building Your Digital Strategy - Develop Phase |
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Design Thinking Feedback |
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Week 6 |
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Framework: Readiness |
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Framework: Performance |
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Week 7 |
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Framework: Iteration |
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Step-by-Step Template & Framework: Keeping up with Change |
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Week 8 |
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Digital Transformation Strategy Development and Coaching |
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Week 9 |
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Transformation Strategy ‘Dragons Den’ |
|
Digital Transformation Strategy Feedback and Programme Close |
The following information is collected from the previous batch of cohorts participating in this programme, and reflects the general diversity in work experience, industry profiles and countries of origin.
Programme Modules
Session Title |
Digital Transformation in Perspective |
Plotting Your Digital Journey |
Session Title |
The Digital Transformation Framework |
Framework: Foundations |
Session Title |
Change and Culture and The Role Data Artistry Can Play to Drive Change |
Design Thinking: Building your Digital Strategy - Discover Phase |
Session Title |
Design Thinking: Building your Digital Strategy - Define Phase |
No Formal Session Time set aside for project groups to meet |
Session Title |
Design Thinking: Building Your Digital Strategy - Develop Phase |
Design Thinking Feedback |
Session Title |
Framework: Readiness |
Framework: Performance |
Session Title |
Framework: Iteration |
Step-by-Step Template & Framework: Keeping up with Change |
Session Title |
Digital Transformation Strategy Development and Coaching |
Session Title |
Transformation Strategy ‘Dragons Den’ |
Digital Transformation Strategy Feedback and Programme Close |
The following information is collected from the previous batch of cohorts participating in this programme, and reflects the general diversity in work experience, industry profiles and countries of origin.
Faculty

Daniel Rowles
Programme Director
Daniel Rowles is a Lecturer at Imperial College Business School, CEO of TargetInternet.com and Programme Director of the Imperial Digital Transformation Strategy Programme. Daniel has been working in Digital Marketing for the past 20 years, with extensive experience working both client-side and within the agency environment. He is also a Course Director for the CIM and a certified Google Squared trainer.

Ileana Stigliani
Imperial College Business School
Ileana Stigliani is an Associate Professor of Design and Innovation at Imperial College Business School. Professor Stigliani has received PhD in Management from Bocconi University, Milan. Her research focuses on the cognitive aspects of innovation. In particular, she studies how material artefacts and practices influence cognitive processes– such as sensemaking and sense giving, categorisation, and perceptions of organisational and professional identities – within organisations.
About the Programme
Participant Testimonial
FAQs
This virtual Digital Transformation Strategy programme accounts for 9 weeks of training time. The training programme encompasses professionals with a ‘dragon’s den’-type scenario where they pitch new-age digital transformation strategies to a panel of experts.
Yes, all participants who seamlessly completes the programme requirements will be awarded a verified Digital Certificate by Imperial College Business School Executive Education.
The Digital Transformation Strategy Programme - Imperial College Business School is delivered online through live sessions, where students can easily elevate their current skills.
Digital Transformation Strategy is live interactive programme; helps in building digital strategies to equip digital cultures, foundations and frameworks for driving winning transformational strategies.
The live online Digital Transformation Strategy Programme – Imperial College Business School has a fee of £2,450.
About Imperial College Business School Executive Education
Executive Education at Imperial College Business School combines Imperial’s capabilities in science and technology with deep connections to industry to bring you the future of business, today. We apply our pioneering research and the latest technology to develop learning solutions for individuals, teams and organisations. Our executive programmes cover topics including responsible leadership, innovation, digital strategy, health, sustainability and finance. Programmes are delivered through different formats to suit individual circumstances and learning needs. You can choose to learn with us on-campus, virtually or online.
The Imperial advantage:

- 7th in the world by QS World University Rankings 2022
- 3rd in Europe by QS World University Rankings 2022
- 12th in the world by Times Higher Education World University Rankings 2022
- 3rd in Europe by Times Higher Education World University
- Ranked top in the UK for career prospects by the Guardian University Guide 2022
- 2 Global Online MBA QS World University Rankings – 2020 World
- 10 Times Higher Education Rankings – 2020 World
- 14 Nobel Prize winners
- 1 Reuters ‘Most Innovative Universities – 2019’ UK
- Gold award for Virtual Reality / Augmented Reality at the 2019 QS Reimagine Education Conference, London, UK.
- Silver award for Business Education at the 2018 QS Reimagine Education Conference, San Francisco, US.
- Bronze award for Best Distributed/Online Program for Nurturing 21st Century skills at the 2019 QS Reimagine Education Conference, London, UK.
We are here to answer any questions you may have about our Digital Transformation Strategy (DTS) Programme. Reach out to us and we will respond within 48 hours. That’s our promise!