Post Graduate Certificate Programme in Business Analytics and Applications (Batch 01)

From IIM Trichy – Ranked Among Top B- Schools in India

12 Months | Live & Interactive | Weekend Class | Campus Immersion

Eligibility : Bachelor's Degree, with at least 50% marks or equivalent CGPA (45% in case of the candidates belonging to SC/ST/PWD) + 1 Years of Work Experience

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I am a graduate with min. 50% marks*


Post Graduate Certificate Programme in Business Analytics and Applications is a 1 year programme offered by "Indian Institute of Management Tiruchirappalli (IIM Trichy)". It is designed to help working professionals to learn the required skills and knowledge for asking meaningful questions, addressing it with analysis of data, and finally make decisions with insights gained from the analysis. The programme provides a framework for transforming data into business acumen to create an effective business decision making process.

Analytics Industry in India

  • The median analytics salary in India for the year ending 2018-19 was at INR 12.6 Lacs across all experience levels and skill sets

  • Analytics professionals earn 26% more than software engineers in India

  • Analytics industry in India, currently estimated to be $2.03 Billion annually in revenues, is growing at a healthy rate of 23.8% CAGR

  • Of the $2 billion annual inflow to analytics industry – almost 12% can be attributed to advanced analytics/ predictive modeling and Data science

With nearly 97,000 vacancies, India is the second-biggest analytics jobs hub after the US

Programme Highlights

Case study based learning

Two campus visits for a total of five days

D2D (convenient direct todevice learning)

Peer networking at campus immersion

Pedagogy based on simulations and experiential learning

Comprehensive project at the end of the program

Alumni status of IIM Trichy

*The in person sessions such as Virtual Live Classrooms and Campus immersions are subject to prevailing government rules pertaining to the pandemic.
Jaro Education / Institute will keep all candidates updated accordingly

Programming Languages and Tools Covered


- Working Professionals or aspiring executives desiring to improve their analytical capability for effective decision making should take up this programme
- Candidates with zeal to learn Analytics and its business applications are also encouraged to apply

What will you learn?

Fundamentals of Business Statistics Data collection, Visualization and Storytelling with data Operations Research for Business, PowerBI Predictive Modelling with R, Data Mining with SPSS, Python Programming for AI and ML, Operations and Supply Chain Analytics Risk Analytics


Bachelor's Degree, with at least 50% marks or equivalent CGPA (45% in case ofthe candidates belonging to SC/ST/PWD) awarded by

  1. Universities incorporated by an act of the central or state legislature in India or other educational institutions established by an act of Parliament or,
  2. Institutions declared to be deemed as a University under Section 3 of the UGC Act, 1956, or,
  3. Possess an equivalent qualification recognized by the Ministry of HRD, Government of India

- Minimum post-qualification experience of 1 year is desirable
- Selection will be based on an assessment of the candidate’s profile

Acquire The In-Demand Business Analytic Skills Without Leaving Your Job

Request E- Brochure*


  • The programme will be offered in a hybrid mode with two in-campus modules and the rest delivered in a synchronous learning mode. The synchronous learning classes will be spread over 45 weeks with 3 hours of contact time per week

  • Pedagogy for this programme will be a mix of lectures, case-based discussions and hands-on training. Participants are required to read the various course materials, assimilate and participate in the class discussions. Participants will get an exposure of using software tools such as Microsoft Excel, Tableau, PowerBI, SPSS, R and Python

  • Course evaluation will involve assessments for each module. Participants will also undertake an application project (preferably from the organization where they are working) to demonstrate the understanding of the concepts learnt in this programme.

Please note: Campus modules and virtual classroom sessions will be dependent on the prevailing situation

Program Structure

Application Fees
INR 1,500 + GST
Total Programme Fee (exclusive of Application Fee)
INR 2,67,000 + GST

Installments pattern
Before 1st term
INR 92,000 + GST
Before 2nd term
INR 55,000 + GST
Before 3rd term
INR 55,000 + GST
Before 4th term
INR 65,000 + GST

  • Fees mentioned above are exclusive of GST. *GST will be charged extra on these components, as applicable from time to time.

  • Any extra payment due to any change in any of the applicable taxes during the tenure of the programme will have to be borne by the students.

  • Lodging during campus visit is provided by IIM Trichy, The travel expenses to and from the Campus has to be borne by the participant.


Analytics Professional Salary Range

Programme Content

The programme is organized into the following set of modules to equip the participants with the necessary tools and application knowledge to enhance their analytical capabilities.

I. Analytics Essentials

  • Fundamentals of Business Statistics
  • Data collection methods
  • Visualization and Storytelling with data
  • Operations Research for Business

II. Analytics Tools and Techniques

  • Business Intelligence and Analytics with PowerBI
  • Predictive Modelling with R
  • Data Mining with SPSS
  • Python Programming for AI and ML

III. Applications of Analytics

  • Financial Analytics
  • People Analytics
  • Marketing Analytics
  • Operations and Supply Chain Analytics
  • Risk Analytics

IV. Capstone Project

Specimen Certificate

Program Directors

Prof. Satish Maheswarappa

Prof. Satish Maheswarappa

Ph.D (IIT Madras), PGDM(IIM Ahmedabad), BVSC (Veterinary College, Bangalore)

Dr. Satish S. Maheswarappa is a professor and Chairperson, Executive Education and Consulting (EEC) at Indian Institute of Management Tiruchirappalli. He has doctoral degree in marketing from Indian Institute of Technology Madras and Post Graduate Diploma in Management from Indian Institute of Management Ahmedabad. Before joining Indian Institute of Management Tiruchirappalli, he worked as Professor of Marketing at Indian Institute of Management Lucknow. Prior to joining academics, he worked for over a decade in the corporate in the domain of business development and marketing across consumer goods, pharma and IT sectors.
Dr. Satish has conducted training and consulting activities for the senior management and board level executives for over one decade. He has conducted management development programmes for private sector companies, public sector organizations and to government officers. He is proficient in marketing, brand building and management, digital and social media marketing and marketing analytics. Presently as chairperson of EEC, developing capabilities for hybrid delivery model, associating with corporate sector for short and long duration programmes both customized and general management. Dr. Satish has published in reputed international journals in the area of online consumer behaviour, consumer socialisation, electronic word-of-mouth, strategies to counter anti-branding activity, consumer decision making, etc.

Prof. Gajanand M S

Prof. Gajanand M S

Ph.D (IIT Madras), B.E.(College of Engineering Guindy, Anna University Chennai)

Dr. Gajanand M S is a faculty of Operations Management and Decision Sciences at the Indian Institute of Management Tiruchirappalli. He holds a bachelor's degree in Industrial Engineering from the College of Engineering Guindy, Anna University, Chennai and a Ph.D. from the Department of Management Studies, Indian Institute of Technology Madras. He worked for Ernst and Young Global Shared Services, Bangalore before joining the Ph.D. programme.
At IIM Tiruchirappalli, he teaches students at the Master's and Doctoral level, including working Executives at the Chennai Campus. He offers courses on Operations Research, Operations Management, Decision Analysis for Managers, Business Intelligence and Analytics, Simulation-Based Analytics and Optimization and Heuristics.
Dr. Gajanand has also taught in various Management Development Programmes and Faculty Development Programmes. He believes in the concept of "learning-by-doing" and adopts the same through his experiential learning pedagogy. His research interest is in the field of Distribution planning and Green logistics, and has various publications in reputed International Journals and leading International Conferences. He is one among the editors of the book titled “Sustainable Operations in India”. He is also a Lifetime Member of the Operational Research Society of India (ORSI) and the Society of Operations Management (SOM).

About IIM Trichy

IIM Trichy

IIM Tiruchirappalli (IIMT) is one of the fastest growing second generation IIMs with a full-fledged state-of-the-art campus spread over 176 acres. Started in 2011, the institute has established its name as one of the premier management institutions with capabilities in creating and disseminating management knowledge. The institute has 33 faculty members with strong academic and industrial experience. Faculty members are from leading management educational institutions both from India, like IIMs and IITs, and also from foreign universities. The institute, apart from running flagship Post Graduate Programme in Management, also has doctoral programmes and post graduate programmes in business management for working managers.

IIM Tiruchirappalli was conferred with the Leadership & Innovation Award: 2020 in the Business School Category by the Higher Education Forum (HEF) at the 11th HEF Annual Convention. The Institute is placed 7th among top B-Schools in Outlook-ICARE India MBA Rankings 2020.

IIM Tiruchirappalli has been placed at 15th rank by the National Institutional Ranking Framework, Ministry of Human Resource Development, Government of India (2020) in the category of Management Institutions. The e-Learning Center of Executive Education and Consultancy (EEC) furthers the mission of IIMT to reach out to aspiring executives keeping in mind their time and location constraints. The e-learning programmes enable IIMT to foray into the online Executive Education space with a single-minded focus to make quality management education contemporary, conveniently accessible and affordable.

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