Duration: 12 Months

Mode: Blended


This one-year programme has been designed specifically to equip middle-level working professionals with aspects of general management in a global business environment. This programme comprises of functions of business management as well as contemporary and new age topics that will enable participants to broaden their business perspective. The programme will also help participants in learning tools and techniques required for managing contemporary businesses.

Please note:

Admissions for the 07 batch are completed. For any queries on this or other programs, please fill up your information and our program expert will get in touch with you for providing more information.

Programme Objectives

  • To understand concepts, paradigms and theories underlying management studies
  • To understand how management, as a set of functions, can contribute to effective decision making, leadership and strategic management of business
  • To develop skills required to take strategic and managerial decisions such as planning, organizational design, change management, implementation of new strategies, communication with public, media and government

Value Propositions

Certification from a premier B-school

Alumni status from IIM Ahmedabad

Campus immersions at IIM Ahmedabad

Intensive and immersive campus learning along with 2-way interactions via HD Virtual Classrooms (VC)

Peer networking and learning opportunities across various industries

Acquire new age management skills for the global business world

Programme USPs

  • It gives an opportunity to the bright and aspiring managers at the senior and middle levels (in large corporates) to understand the concepts, paradigms, and theories underlying management.
  • It gives an understanding about how management as a set of functions can contribute to effective decision making, leadership and help in developing the strategy and organisation of the business
  • It develops skills required to take strategic and managerial decisions such as planning, organisational design and change management, implementing new strategies, mergers, and acquisitions, operational strategies, manage interfaces with the public, media, and government.


Designed for working professionals qualifying the below criteria:

  • Graduates (10+2+3) / Post graduates with a minimum of 50% marks
  • Proven work experience of 5 years


  • Selections will be based on the detailed profile of a candidate in her/his own words elaborating her/his academic record, and a Statement of Purpose.


IIM Ahmedabad shall carry out the examination and evaluation required for certification.

• Written Tests
• Assignments
• Others
• Online Exam

Participants are evaluated on the basis of examinations for all the courses. Participants will be given any one of the following grades: “Very Good” (A); “Good” (B); “Average” (C); or “Below Average” (D) and “Unsuccessful” (F). Those getting not more than two “F” grades will get a certificate of successful completion of the programme and the course-wise grade list will be mentioned in the certificate. Those getting more than two ‘F’ grades will be asked to withdraw from the programme. The fees would then be forfeited.


The pedagogy will be highly interactive. It will consist of a judicious blend of lectures, real life case studies, quizzes and assignments. The instruction will happen through a blend of physical and virtual sessions.

Course Content:

  • Pedagogy of learning
  • Quantitative Decision Making
  • Managerial Computing
  • Financial Reporting and Analysis
  • Microeconomic Analysis and Policies
  • Developing Human Resources
  • Organizational Behaviour
  • Strategic Management
  • Managerial Communication
  • Organization Theory
  • Managing Cost and Control
  • Managing Information Systems
  • Marketing Management
  • Economic Environment and Policies
  • Operations Management
  • Legal Aspects of Business
  • Retail Management and CRM
  • Business to Business Marketing
  • Managing Supply Chain
  • Talent Management
  • Corporate Finance and Financial Markets
  • The Social Media/ Communicating Corporate Reputation
  • Business Analytics and Big Data
  • Neuroscience and Consumer Behaviour
  • Design Thinking and Innovation
  • Managing Global Value Chains
  • Integrating Organization for a Common Purpose: Managing Strategically
  • Value Creation and Measurement
  • Managing Negotiations
  • Leadership: Vision, Meaning and Reality